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Strategy & Business

What Do Rotary Phones and Full-Time Hires Have In Common?

drawing of rotary telephone on field of blue

Cell phones didn’t eradicate telephone calls, but when did you last use a rotary phone?

While companies continue to tighten their belts, lay people off, and cut full-time positions, the gig economy is growing. As a result, contractors and companies are finding the flexible talent model to be a sustainable approach to the current employment landscape.

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5 Ways Entrepreneurs Can Rebound After A Crisis

The current pandemic is dramatically impacting American small businesses and entrepreneurs. According to a recent report, almost 7.5 million of America’s approximately 30 million small businesses may be forced to close permanently over the next several months. However, many believe that – like other “black swan” events – the COVID-19 pandemic will fuel the next wave of innovation, and more resilient and world-changing startups than ever before.

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The Future Of Work Is Here

An Introduction to a Series of Articles

(1st article in a series)


Many organizations and thought leaders are attempting to predict the future of work during this time of unprecedented change. We are experiencing the end of the Industrial Era and the rapid rise of the Age of Digital Dominance. This article summarizes a series of articles written to add information and energy to a growing movement committed to finding solutions that will drive economic development and prosperity for workers, businesses and communities in rural and middle America. The other articles include: 1) The Transformation is Inevitable: 2) Winners and Losers; 3) Organizations of the Future; and 4) The Age of Digital Dominance. (Author note: These articles were originally written six months before Covid-19 hit. The pandemic will only accelerate the trends described).

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The Transformation Is Inevitable

THE TRANSFORMATION IS INEVITABLE—The Industrial Era gives way to the Age of Digital Dominance

(2nd article in a series)

During the next decade, industries, local economies and the nature of work will be transformed on a massive scale and at an accelerating pace. In the U.S., 40% of our workforce is employed in an occupation that could see significant job losses(1).  Although many new jobs will be created, the net impact on jobs will be felt unevenly by industries, communities and workers. Rural and middle America that prospered during the Industrial Era are at a greater risk in the Age of Digital Dominance, as many jobs requiring lower skills will be disproportionally disrupted by six unstoppable forces.

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