Social media. Newsletters. Video. You name it. When it comes to marketing a brand, there are seemingly thousands of options to choose from.
Whether you’re an influencer, brand, or use social media personally, there is no denying social media has greatly evolved over the past decade.
In the pandemic era, we’ve all had to adapt to a world where we are even more dependent on our digital tools.
Parents working from home, how are we going to make back-to-school work this fall?
We’d all be better off by following the millennial model: showing more empathy at work.
In today’s world where people are glued to their devices for work and for play, the most important advertising delivery platforms are internet-connected devices.
It’s 2020, which means it’s time to make your website accessible. Web accessibility is one of the most important things you can do for the online community and your customers.
You’ve spent time identifying your target customer. You’ve created an amazing presentation, then refined it and even added specific examples directed to the exact needs of this prospect. After practicing and practing, you delivered a perfect pitch. You’re confident you aced it.
Yet, somehow, the customer said, “no.” Maybe they weren’t in the same room. Maybe they didn’t hear that one part you edited nine times until it was pure perfection. You start to second guess your entire career path and your ability to sell.
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If you’re not using hashtags, you’re ignoring a key strategy to growing your social following.
As an enterprising manager or business owner, you may feel lured by the siren songs of DIY website builders.